B2B Lead Generation Agency Australia
Turn Ad Spend Into Qualified Pipeline—Not Just Clicks
Are your sales reps complaining about "junk leads"?
We help Australian B2B companies stop wasting budget on low-quality traffic. We build data-driven
Lead Gen Engines across LinkedIn, Google, and Meta that deliver
decision-makers ready to buy.
✅ Lower CPL by 30% | ✅ High-Intent MQLs | ✅ CRM Integration
Trusted by leading organizations
across the globe











$60M+ Ad Spend Managed
Profitably optimised more than $60 million across Google, Meta & Microsoft Ads for growth‑focused brands.
4.9
Rated by Users
Consistently top‑ranked on Google, Clutch & GoodFirms for transparency, strategy and ROI‑first delivery.
14+ Years’ Experience
A decade‑plus of hands‑on performance marketing powering campaigns in the USA, UAE & India.
60% Lower CPL
Our optimisation framework slashes cost‑per‑lead by up to 60%, stretching every marketing dollar further.
The "Junk Lead" Trap
Why Are Your Sales Reps Still Complaining About Lead Quality?
Most Australian B2B campaigns fail not because of low traffic, but because of poor targeting. You generate 100 leads, but only 3 are qualified. Your sales team wastes hours chasing students, vendors, and low-budget prospects.
At RSXigital, we solve the "Volume vs. Quality" dilemma. We re-engineer your campaigns to filter out the noise and deliver prospects who actually have budget and authority.
How We Fix Your Funnel:
- Target by Job Title, Not Interest – We use LinkedIn & Intent Data to reach decision-makers.
- Negative Keyword Filtering – We block irrelevant searches (e.g., "cheap," "free," "jobs") to save budget.
- High-Friction Forms – We add qualifying questions (e.g., "Company Size," "Budget") to filter out tire-kickers.
- Full-Funnel Retargeting – We nurture prospects who visited your pricing page but didn't convert.
Ready to Build a Predictable
B2B Revenue Engine?
Join the Australian B2B companies using our data-driven framework
to generate high-quality leads and lower CPL.
B2B Lead Generation Australia
Your Multi-Channel Growth Engine
We don't just "run ads." We build a synchronized Lead Gen Ecosystem across LinkedIn, Google, and Email that surrounds your ideal Australian buyers and forces them to pay attention.
LinkedIn Lead Gen & Authority
For Australian B2B, LinkedIn is king. We run high-precision campaigns targeting specific Job Titles (CEOs, CTOs) and Industries. From Sponsored Content to Conversation Ads, we generate leads that are actually qualified to buy your high-ticket solution.
High-Intent Google Ads
Capture prospects exactly when they are searching for a solution. We specialize in B2B Search Campaigns that target high-intent keywords (e.g., "Enterprise ERP Software," "Commercial Legal Services") while filtering out low-value "research" traffic.
Account-Based Marketing (ABM)
Stop marketing to everyone. With ABM, we identify your "Dream 100" Australian accounts and target the entire buying committee with personalized messaging. It’s the "sniper approach" to B2B growth.
High-Converting B2B Landing Pages
A click is useless if it doesn't convert. We design dedicated landing pages that speak the language of the C-Suite—using Case Studies, ROI Calculators, and Trust Signals to turn visitors into booked meetings.
RevOps & CRM Integration
Marketing shouldn't live in a silo. We integrate your ad platforms directly with HubSpot, Salesforce, or Pipedrive. This gives you closed-loop reporting: you see exactly which ad brought in the $50k deal.
Full-Funnel Nurture
B2B sales cycles are long (3-9 months). We use Retargeting and Email Nurture sequences to stay top-of-mind, educating your prospects with Whitepapers and Webinars until they are ready to sign.
Why Australian B2B Leaders Choose Us
We Close the Gap Between Marketing & Sales
Most agencies hand over a list of leads and say "good luck." We don't stop there. We partner with your sales team to ensure every lead we generate is actually winnable.
Our Lead-to-Revenue Framework ensures:
- Sales-Approved Targeting – We build audience lists based on who your sales team actually wants to talk to.
- Lead Scoring & Routing – Hot leads go straight to sales; warm leads go into a nurture sequence. No lead left behind.
- CRM Transparency – We set up dashboards that show exactly which campaigns are driving revenue (not just clicks).
- Weekly Feedback Loops – We meet with your sales team to review lead quality and adjust targeting in real-time.
Our Framework
How We Build Your Revenue Engine
We don't guess. We follow a proven 4-step process to validate, build, and scale your B2B lead generation.
Audit & Strategy
We analyze your current performance, define your Ideal Customer Profile (ICP), and map out the buyer journey. We identify exactly why your past campaigns failed.
The Build
We build the infrastructure: Landing Pages, LinkedIn Audience Lists, Google Ad Groups, and—most importantly—CRM Tracking setup so we can measure revenue, not just clicks.
Launch & Filter
We go live. The first 30 days are about Data Collection. We aggressively cut "junk keywords" and expensive audiences to find your baseline Cost-Per-Lead (CPL).
Scale Revenue
Once CPL is stable and lead quality is verified by Sales, we increase the budget on winning channels to scale your Pipeline Velocity.
Reach out for a custom quote to
meet your exact needs.
Save big on our plans and get:
- Fastest Implementation
- Branded Customizations
- & more...
What our clients have to say about us
We've seen a dramatic improvement in our campaign performance since working with RSXigital. Their team’s expertise and commitment to our goals have been invaluable.

Charlotte White
Owner, BlissBerry Bakery
Thanks to RSXigital, our brand visibility has skyrocketed. Their campaigns are data-driven, and they always deliver on their promises. We couldn’t ask for a better partner.

Lucy Hammond
Marketing Lead, NextEra Travel & Tours
RSXigital’s expertise in performance marketing helped us scale faster than we thought possible. Their strategic ad placements and targeting have consistently brought in the right audience.

Daniel Price
Co-founder, FreshRoots Organic Foods
Partnering with RSXigital was the best decision we made for our marketing strategy. Their focus on driving results has been evident in the number of high-value leads we’ve received.

Rebecca Lewis
Operations Head, EcoWave Technologies
We've been working with RSXigital for a year, and the results speak for themselves. Their tailored paid media campaigns have helped us grow our revenue and establish a stronger market presence.

Thomas Hargreaves
Founder, SilverOak Financial Advisors
We optimize what matters—your B2B pipeline and ROI.
As a B2B performance marketing agency, we build tailored strategies for qualified B2B lead generation, enterprise-scale campaigns, and predictable pipeline growth—aligned to your revenue goals.
Common Questions
Strategic B2B FAQs
Answers for Australian Revenue Leaders.
Still have questions? Book a Strategy Call
Why choose you over a local Sydney/Melbourne generalist agency?
Most local agencies are "generalists"—they run ads for cafes, e-commerce, and plumbers. We only do B2B.
We understand complex buying committees, long sales cycles (6-12 months), and the difference between a "student" and a "decision-maker." We don't just get you clicks; we get you meetings with the C-Suite.
LinkedIn Ads in Australia are expensive. How do you manage costs?
It's true—Australia has some of the highest CPMs on LinkedIn. That's why "lazy targeting" burns budget fast.
We lower your Cost-Per-Lead (CPL) by:
- Exclusion Lists: Aggressively blocking competitors, students, and lower-level employees.
- Creative Testing: High CTR creative lowers your auction costs.
- Retargeting: We use cheaper channels (like Meta or Display) to retarget your LinkedIn visitors, saving you up to 40% on ad spend.
How do you handle Time Zones and Communication?
We work on your schedule. Our team aligns with Australian Eastern Standard Time (AEST) for reporting, meetings, and optimizations.
You get weekly status calls, a real-time Slack/Teams channel, and a live dashboard you can check anytime.
How long until we see qualified leads?
For paid campaigns (LinkedIn/Google), we typically see the first Marketing Qualified Leads (MQLs) within weeks 2-4.
However, "Revenue Pipeline" takes longer. We typically see a predictable "Lead Gen Engine" fully stabilized by Month 3, allowing you to forecast revenue accurately.
What is the recommended budget for Australian B2B campaigns?
To achieve statistical significance in the Australian market, we recommend a minimum ad spend of $3,000 - $5,000 AUD per month.
Budgets lower than this often struggle to get enough data on LinkedIn to optimize effectively. We will always be honest about what budget is required to hit your specific revenue goals.
Market Insights
B2B Growth Resources for Australian Leaders
Stop guessing. Get proven strategies, playbooks, and market insights to help you navigate the Australian B2B landscape.
Ready to Amplify Your
Online Presence?
Start your digital journey with strategies that
drive real results—get in touch today.