Case study section
How RSXigital Supported a US Agency as a White-Label Performance Marketing Partner
A US agency needed dependable performance marketing support behind the scenes. RSXigital helped with paid media execution, product feed optimization, creative testing, Klaviyo support, Looker Studio reporting, and conversion-focused strategy.
The agency had client demand. What they needed was a stronger execution layer behind the accounts.
The client was a US agency managing growth for eCommerce and D2C accounts. Their team needed support that could plug into delivery without disrupting client ownership, brand trust, or internal workflows.
RSXigital worked as a white-label performance marketing partner, supporting media buying, campaign structure, product feed health, creative testing, lifecycle marketing, reporting, and conversion-focused recommendations.
A real reporting layer helped the agency see performance clearly across revenue, ROAS, CPA, campaigns, and feed health.
The dashboard snapshot below shows the kind of reporting environment used to guide weekly decisions across paid media, product feed quality, campaign pacing, revenue quality, and channel-level performance. Sensitive client and account details should remain anonymized in public-facing case studies.
Growth was possible, but the execution system had too many disconnected parts.
The agency did not need another vendor who could simply open ad platforms and move budgets around. They needed a partner who could improve the operational layer across campaigns, feeds, creative, lifecycle, reporting, and conversion paths.
Fragmented campaign structure
Campaigns and ad sets had overlap across products, audiences, and channels, making it harder to understand what was actually driving efficient growth.
Product feed quality gaps
Product titles, GTINs, availability, pricing, attributes, and categorization needed cleanup to support stronger Shopping and Performance Max delivery.
Creative fatigue
Paid social and retargeting needed a better testing rhythm across offers, product angles, bundles, seasonal hooks, and audience stages.
Weak SKU-level control
Stronger products needed better budget priority while weaker products needed tighter performance controls and pacing discipline.
Retargeting gaps
Product viewers, cart abandoners, past buyers, repeat customers, and high-intent visitors needed more specific messaging paths.
No unified reporting layer
Each platform had its own numbers, but the agency needed a cleaner view of ROAS, CPA, revenue per visitor, feed health, pacing, and channel contribution.
RSXigital built a cleaner performance layer across media, product feeds, creative testing, lifecycle support, and reporting.
The goal was not to replace the agency’s client relationship. It was to strengthen the work happening behind the scenes so the agency could deliver better outcomes with more confidence and less operational drag.
Product feed optimization
RSXigital improved feed hygiene across product titles, GTINs, availability, pricing, image variation, product grouping, and attribute completeness.
Omni-channel paid media execution
Campaign support covered Google Shopping, Performance Max, Meta Ads, Pinterest Ads, Microsoft Ads, and retargeting structures.
Budget and SKU control
Budget allocation was refined around product performance, margin signals, acquisition cost, audience stage, and channel role.
Creative and offer testing
Testing covered product benefits, urgency angles, seasonal campaigns, bundles, social proof, customer intent, and retargeting messages.
Klaviyo and lifecycle support
Lifecycle support helped strengthen abandoned cart recovery, winback flows, repeat purchase opportunities, and campaign alignment.
Looker Studio reporting
Reporting was consolidated into a clearer decision layer covering ROAS, CPA, revenue quality, pacing, feed issues, and channel contribution.
The proof was visible across the operating system, not just inside one dashboard.
Since this was a white-label engagement, sensitive client dashboards should remain anonymized. The stronger proof is what changed across the system: feed health, media structure, creative testing, lifecycle support, reporting clarity, and performance outcomes.
Cleaner product data for Shopping and Performance Max
Product data was improved across titles, GTINs, availability, pricing, attributes, categorization, and grouping.
Sharper channel and budget control
Campaigns were organized around product performance, buyer intent, retargeting stage, audience behavior, and platform role.
One clearer performance view
Looker Studio helped bring ROAS, CPA, revenue quality, feed status, campaign pacing, and channel-level movement into one view.
Performance improved because the agency had a stronger execution layer behind the accounts.
RSXigital’s support helped improve acquisition efficiency, feed quality, revenue quality, and reporting clarity across performance marketing activity.
The growth came from aligning media buying, product data, creative testing, lifecycle support, and reporting.
Many performance accounts struggle because each part of the system drifts apart over time. Product data becomes messy, campaign structure becomes crowded, creative testing slows down, retargeting gets generic, and reporting becomes harder to trust.
RSXigital helped the agency create a cleaner performance loop: better product data improved campaign eligibility, better campaign structure improved learning, better creative testing improved response, and better reporting helped the team act faster.
White-label growth support works when the partner understands execution, confidentiality, and outcomes.
Agencies need more than someone who can manage ad accounts. They need a partner who can support delivery quietly, protect client relationships, and improve performance without creating extra operational noise.
Common questions about this white-label performance marketing case study.
Was RSXigital working directly with the end brands?
RSXigital supported a US agency as a white-label execution and strategy partner. The agency owned the client relationship while RSXigital supported the performance layer behind the scenes.
Which platforms were supported?
The work covered Google Shopping, Performance Max, Meta Ads, Pinterest Ads, Microsoft Ads, Klaviyo, Looker Studio, product feed optimization, creative testing, reporting, and conversion support.
Why not show raw dashboard screenshots?
Because this was white-label support, raw screenshots may reveal sensitive account, client, or revenue data. The page uses summarized and anonymized proof to protect confidentiality.
Can RSXigital support other agencies like this?
Yes. RSXigital can support agencies and growth teams with white-label execution across paid media, feed optimization, reporting, landing pages, lifecycle support, and performance strategy.
Want a cleaner performance system behind your campaigns?
RSXigital can review your paid media, landing pages, tracking, reporting, lead quality, and growth gaps to identify where stronger execution can improve business outcomes.