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Manjeet Yadav • Co-Founder & Lead Strategist

Building B2B Pipeline Systems for US-Focused Growth Teams.

Manjeet Yadav is the Co-Founder and Lead Strategist at RSXigital, helping B2B companies improve how they acquire, qualify, measure, and scale leads across paid media, search, AI visibility, landing pages, and reporting.

manjeet

Manjeet Yadav

Co-Founder, Lead Strategist, B2B Performance Marketing Specialist

0115+ years across performance marketing, funnels, SEO, and growth systems.
02$66M+ managed ad spend across performance-led campaigns.
03Focused on qualified pipeline, not vanity marketing activity.
B2B Performance Marketing Lead Generation Google Ads LinkedIn Ads B2B SEO AI Search Visibility Landing Pages Pipeline Growth
Founder Entity Profile

Manjeet connects performance marketing with the business reality behind the numbers.

His work is built around a simple operating belief: marketing should not stop at clicks, leads, or dashboards. It should help leadership understand where quality demand comes from and what needs to improve next.

Manjeet Yadav is an engineer turned B2B growth strategist and the Co-Founder of RSXigital. For 15+ years, he has worked across paid media, search, landing pages, conversion strategy, reporting, and lead generation systems.

His current focus is helping US-focused B2B companies turn marketing spend and search visibility into better-fit leads, clearer reporting, and stronger qualified pipeline.

This page is structured as Manjeet’s primary RSXigital entity page, connecting his role, company, author content, founder videos, credential wallet, third-party recognition, and Person schema.

15+ Years in performance-led growth

Experience across paid media, funnels, SEO, landing pages, and full-funnel lead generation.

$66M+ Managed ad spend

Campaign experience across Google Ads, search, shopping, social, and performance channels.

1,800/day Lead scale experience

High-volume acquisition system experience with focus on qualification and follow-up discipline.

60% CPL reduction context

Cost improvement achieved through campaign restructuring, intent filtering, and lead quality focus.

Education & Credentials

Technical, business, and platform credentials behind the growth strategy.

Manjeet’s approach combines technical problem-solving, marketing strategy, performance data, Google platform knowledge, and business context.

Engineering Foundation

B.Tech in Electronics & Communication

Technical education that supports structured problem-solving, systems thinking, tracking discipline, and performance marketing analysis.

Marketing Foundation

BBA in Marketing

Business and marketing education that supports positioning, consumer behavior, market understanding, and growth strategy.

Executive Learning

IIM Bangalore / IIMBx Marketing Management

Marketing management specialization that adds strategic depth to campaign planning, growth systems, and business decision-making.

Google Credentials

Google Skillshop Credential Wallet

Google platform credentials are maintained through Manjeet’s Skillshop credential wallet and can be renewed as certifications update.

The B2B Pipeline Framework

Manjeet’s strategy is built around quality signals, not marketing noise.

The framework connects demand capture, demand creation, search visibility, landing pages, CRM feedback, and reporting into one growth system.

01

Diagnose the Growth System

Review the offer, ICP, buyer journey, current channels, landing pages, CRM visibility, sales feedback, and lead quality gaps.

  • ICP and market clarity
  • Funnel and page review
  • Channel performance audit
  • Tracking and reporting gaps
02

Build Demand Around Buyer Intent

Align paid media, SEO, AI visibility, landing pages, and proof assets around how serious buyers research and decide.

  • Google Ads and LinkedIn Ads
  • B2B SEO architecture
  • AI-readable entity signals
  • Landing page conversion paths
03

Scale What Proves Quality

Increase investment only where campaigns, pages, and sources show better-fit leads, stronger sales conversations, and clearer pipeline potential.

  • Lead quality feedback
  • Sales alignment signals
  • Budget allocation logic
  • Pipeline-focused reporting
Real-World Growth Experience

Experience across B2B, performance campaigns, and serious buyer journeys.

Manjeet’s work spans lead generation, high-spend performance campaigns, international market expansion, education, SaaS, finance, business setup, and B2B growth systems.

01

US and Global Performance Campaigns

Experience managing performance campaigns for competitive markets where profitability, tracking, search intent, and conversion quality matter.

02

B2B Lead Generation and Sales Quality

Campaign restructuring, targeting refinement, funnel clarity, and lead qualification systems designed to reduce waste and improve sales usefulness.

03

Search, SEO, and AI Visibility

Service architecture, entity clarity, internal linking, proof pages, and content systems that help buyers and search systems understand the business.

04

Founder-Led Growth Thinking

Practical growth strategy shaped by sales realities, client feedback, business constraints, and the fact that dashboards do not create pipeline by themselves.

Founder POV Videos

Short-form growth thinking from Manjeet Yadav.

These founder-led videos connect Manjeet’s personal authority with RSXigital’s work across B2B performance marketing, lead generation, search visibility, AI visibility, landing pages, and pipeline growth.

B2B Growth

Turning marketing activity into pipeline thinking

Founder POV on why B2B growth needs stronger systems, clearer positioning, and better-quality demand.

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Lead Quality

Better leads need better qualification

Perspective on why lead quality, sales usefulness, and follow-up discipline matter more than cheap enquiry volume.

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Performance Marketing

Campaigns should support business decisions

Short-form thinking on paid media, campaign structure, reporting, and the gap between activity and business clarity.

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Founder POV

Building sharper growth systems

Founder-led perspective on connecting strategy, execution, and client outcomes instead of running disconnected campaigns.

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Search Visibility

Visibility needs trust signals

Commentary around how founders and B2B brands should think about visibility, credibility, and buyer understanding.

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Agency Thinking

What better marketing execution should look like

Practical founder commentary on growth, execution quality, performance discipline, and better marketing conversations.

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Knowledge Graph Signals

Structured signals that help Google understand Manjeet Yadav as a real-world entity.

This profile connects Manjeet’s role, company association, education, credential wallet, expertise areas, author content, social profiles, founder videos, and third-party recognition into one consistent entity page.

Primary entity Manjeet Yadav, Co-Founder and Lead Strategist at RSXigital.
Known for B2B performance marketing, lead generation, paid media, B2B SEO, AI search visibility, landing pages, reporting, and pipeline growth.
External validation Great Companies lists Manjeet Yadav with RSXigital and Performance Marketing Excellence under the SME Business of the Year Award Winner 2025 page.
Work With Manjeet & RSXigital

Want a founder-led review of your B2B growth system?

Share your current marketing situation. RSXigital will review your lead quality, paid media, SEO visibility, landing pages, tracking, and sales alignment before recommending what should improve.

Review current paid media and lead generation setup Identify landing page and funnel friction Spot SEO and AI search visibility gaps Connect marketing activity with pipeline clarity
Free B2B Growth Review

Request Your B2B Pipeline Review

Share your target market, current campaigns, and lead-quality challenge. We’ll respond within one business day.

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